Web Traffic Monitoring and Analytics
It's all well and good having a website - do you know if people are actually visiting it?
Defuzz uses and recommends Google Analytics, a tool that you can used to track information about the way visitors interact with your website.
Web Traffic Monitoring and Analytics Services
- Google Analytics set-up and installation - starts at a one-off $100 (depends on size of site)
- Daily reports - $20 each (delivery depends on Google refresh times, can take 24 hours)
- Weekly reports - $25 per week
- Monthly reports - $50 per month
- Opportunities analysis - extra $10 per report
Reports include traffic numbers, percentage of new and returning visitors, keyword analysis, geographical location, top content analysis, search and a engine ranking analysis. Weekly and monthy reports will also have a comparison of numbers based on the previous week or month (percentage increase/decrease). The (optional) opportunities analysis will identify any insights that can be capitalised on, based on the numbers.
We recommend the use of Google Analytics when conducting a search engine optimisation campaign, as this powerful tool provides information on which keywords are most effectively used in your website, and what keywords people are using to find your website. With this knowledge, it is possible to optimise your website to capture these visitors, repair under performing sections of the website and increase the traffic to various pages.
Please contact us for more information on our website maintenance services.